The Music Video Project (MVP) by MCGM with Kala Ghoda Arts Festival brings to you a celebration of our diverse, creative and inclusive city of Mumbai, The Music Video Project (MVP) Kick Off, powered by 48 Hour Film Project kicked off with dignitaries on July 29, at 5pm at Rude Lounge, Powai with 12 musicians, 70 film teams.

An initiative of Mumbai --  City of  Film and UNESCO -- Member of The Creative Cities Network, the music curated by Wobble Creative and Content  Channel Partner -- Pocket Films, the event saw a bevy of dignitaries including
 Brinda Miller,  
 Vivek Bhimanwar, IAS, MD -- Maharashtra Film, Stage & Cultural Development Corporation Limited,  Satish Vasan representing CINTAA, Shashi Bala, Preeti  Gopalakrishnan, Yogi Chopra,  RJ Meera, among others.
All in all, an exciting beginning indeed...